Find out the brand’s differentiation and help it gain nationwide recognition.
CHALLANGE :
Boost Fitness has been established for 2 years in an attempt to provide members with premium service and cutting-edge fitness equipment in order to stand out of its competitors throughout Thailand. However, this exceptional provision has not yet been well-recognized by its target members.
OUR APPROACH
We reviewed its current brand communication channels. Then, we set up a powerful communication channel with considerable support of key opinion leaders to optimize the value of the brand “Boost Fitness”. As a result, this communication channel can help it reach, influence, convince, and keep the members abreast of its current extraordinary service.
